George N. Vivacqua III, MBA, serves as Business Operations Administrator at the Penn Transplant Institute (PTI), Hospital of the University of Pennsylvania, where he leads the financial, operational, and strategic functions that allow one of the country’s most established transplant programs to continue to grow and innovate. Leading the financial and operational engine of a complex institute requires fluency in two languages—the language of medicine and the language of business—and that fluency is the through-line of his career.
During his time with the PTI, George was selected as a joint leader in the planning, build-out, and operational integration of the Penn Medicine Donor Care Center, the first deceased donor organ recovery center in the Philadelphia region. He also co-led the creation of the Center for Living Donation at Penn Medicine, a program focused on increasing living kidney and liver donation that helped Penn Medicine set a worldwide record of 100 kidney paired donation transplants in a single calendar year in 2023. First and foremost a patient advocate, George keeps the patient and donor family in view behind every staffing model, contract, and strategic plan.
He was nominated for The Alliance 40 Under 40 by Stacey Doll, Director of Clinical Operations and Transplant Administrator at the Penn Transplant Institute, with additional nominations from four colleagues across Penn Medicine. “Mr. Vivacqua is a technical expert in his field and a true advocate who has helped countless patients overcome insurance barriers to transplant,” Doll wrote.