Tenaya Wallace is the CEO of Crowd Advocacy as well as the founder and former director of Donate Life Hollywood, a project of the OneLegacy Foundation that serves as a liaison between the organ donation community and the entertainment industry with the goal of seeing more authentic and empowering stories about donation and transplantation.
Tenaya began working in the field of organ donation in 2002 when she joined OneLegacy, the largest organ procurement organization in the United States. She created the OneLegacy Ambassador program, which has trained thousands of volunteers touched by donation to inspire people to Donate Life, and managed local public education initiatives. Tenaya elevated the message of organ donation in California by serving on the organizing committee of Donate Life California, which launched the state’s donor registry. Tenaya helped advance the Donate Life message nationally as a founding committee member of the Donate Life Rose Parade Float and co-creator of the float’s Rose Dedication Program. She served on the board of Donate Life America where Tenaya developed National Donate Life Blue and Green Day, now celebrated each April as part of Donate Life Month
Tenaya holds a Bachelors of Arts from Tulane University in New Orleans and a Masters of Public Policy from the Luskin School of Public Affairs at UCLA. Tenaya is a native Los Angeleno and her children attended the same elementary school she did.
